Wayne Stant
Product Director, Traka ASSA ABLOY
Designing the Traka Touch Pro was a monumental task. The original Traka Touch range had been so successful in the market since its launch, that we knew we had our work cut out for us to really take it to the next level.
L/R: Mark Williams, Wayne Stant (back), Perla Munhoz (front), Paul Wright
Right from the start, we focused on four main tenets: durability, simplicity, flexibility, and sustainability.
During the project, we gathered insights from customers across the world and from a variety of voices among businesses and partners. This was essential and included suggestions in overall look, flexibility of positioning within a facility, and improved integration with existing fobs/keys of all sizes.
We took those recommendations and worked with our production, operations and field service engineering teams to identify basic adjustments that would make building, configuring, installing and maintaining the product easier. Additionally, we consulted with our project management, sales, and technical support teams on issues they see in the field with customers, including aspects they loved about our products and what it would take to make them better.
That dialogue and collaboration with all our stakeholders proved invaluable in the design and development phase of the Touch Pro and led to a series of micro innovations that enhanced the product into the market leader it is today.
Among the innovations are:
By emphasizing durability, sustainability, simplicity and flexibility and embracing the latest design thinking, we feel we’ve delivered a truly evolutionary, next generation key management solution. Perhaps most importantly, it’s a solution that reflects the feedback of our customers, who are using it every day in a variety of industries. As such, being awarded the prestigious international Red Dot award for Product Design is not only a manifestation of our passion for innovation, but a clear example of collaboration with our customers, who remain critical to our advancements in efficient key management.
By Wayne Stant, Product Director, Traka ASSA ABLOY
Learn more about the Traka Touch Pro series by visiting our website at www.traka.com.
Product Director, Traka ASSA ABLOY